Просмотр кода страницы Английская Википедия:Akwaaba African Travel Market

{{Английская Википедия/Панель перехода}}
{{Use Nigerian English|date=March 2019}}
{{Use dmy dates|date=March 2019}}
{{Infobox recurring event
| name         = Akwaaba African Travel Market
| native_name  = 
| native_name_lang = 
| logo         = 
| logo_alt     =
| logo_caption = '''(Where Africa Meets the world)'''
| logo_size    =
| image        = AKWAABA_AFRICAN_TRAVEL_MARKET.jpg
| image_size   = 220
| alt          =
| caption      = Where Africa meets the world
| status       = Active
| genre        = Exhibitions, conference,  workshops and awards.
| date         = 
| begins       = 
| ends         = 
| frequency    = Annually
| venue        = 
| location     = [[Lagos, Nigeria]]
| coordinates  =
| country      = 
| years_active = 2005- present
| first        = 
| last         = 
| prev         = 
| next         = 
| participants = African countries, airlines, hotels, resorts, tourism boards, national parks, transport companies, destination marketers, travel and tour operators
| attendance   = 10,000
| capacity     =
| area         = 
| budget       = 
| activity     = 
| leader_name  =
| patron       = 
| organized    = Akwaaba Travel Market Limited
| filing       = 
| people       = 
| member       = 
| sponsor      =
| website      = {{url|http://africantravelmarkets.com/}}
| footnotes    = 
}}
'''Akwaaba African Travel Market''' (AFTM) is an international travel, tourism and hospitality event organized annually in [[Lagos]], [[Nigeria]]<ref>Mabel Benson [https://www.thisdaylive.com/index.php/2017/09/08/13th-akwaaba-african-travel-market-opens-on-september-10/ "13th Akwaaba African Travel Market opens on September 10"] ''[[This Day]]'', 8 September 2017. Retrieved on 27 May 2019.</ref> aimed at businesses, investors, governments decision - makers and buyers in the industry, providing business opportunities, industry news and showcasing products in [[Africa]] and around the world.<ref>Kelvin Osa Okunbor [https://thenationonlineng.net/tourism-15-travel-companies-to-showcase-at-akwaaba-african-travel-market/ "Tourism: 15 Travel Companies to showcase at Akwaaba African Travel Market"] ''[[The Nation (Nigeria)]]'', 21 August 2018. Retrieved 27 May 2019</ref> It serves as a platform to trade and network. 
Akwaaba African Travel Market is the first travel market in West Africa.<ref>[http://www.vanguardngr.com/2009/10/akwaaba-travel-fair-brings-the-world-to-nigeria/ "Akwaaba travel fair brings the world to Nigeria"], ''[[Vanguard (Nigeria)]]'', 22 October 2009 . Retrieved on 6 September 2018.</ref><ref>{{cite news|url=https://www.thisdaylive.com/index.php/2016/11/05/akwaaba-african-travel-market-becoming-continents-most-influential-show/|title=Akwaaba African Travel Market Becoming Continent’s Most Influential Show|publisher=Thisday live|date=5 November 2016}}</ref>
 
The first Akwaaba African Travel Market (AFTM) was held in Lagos in 2005.<ref>Yunus S. Saliu [http://archive.observer.gm/africa/gambia/article/2008/6/11/the-4th-edition-of-akwaaba-travel-market-lagos/ "The Fourth Edition of Akwaaba Travel Market Lagos"] ''[[The Daily Observer]]'' {{Webarchive|url=https://web.archive.org/web/20151122005148/http://archive.observer.gm/africa/gambia/article/2008/6/11/the-4th-edition-of-akwaaba-travel-market-lagos/# |date=2015-11-22 }}, 11 July 2008. Retrieved on 21 November 2015.</ref>

In 2005, from the participation of two countries, Ghana and Sao Tome, coming to Nigeria for the event in the debut year in 2005,<ref>[https://www.eventlabgh.com/photos-food-culture-tourism-at-14th-akwaaba-african-travel-market/ "PHOTOS: Food, culture, tourism at 14th Akwaaba African Travel Market"], 11 September 2018. Retrieved on 27 May 2019.</ref> the event has grown over the years with increasing number of active exhibitors within and outside Africa, with over 20 participating countries, about 10,000<ref>[http://www.thetidenewsonline.com/2014/08/15/aviation-women-to-honour-koki-at-akwaaba/ "Aviation Women To Honour Koki At Akwaaba"], 15 August 2014. Retrieved on 27 May 2019</ref> attendance and having partnerships with Africa countries tourism boards,<ref>[https://www.independent.ng/akwaaba-travel-market-adwt-partner-on-africa-diaspora-tourism/ "Akwaaba Travel Market, ADWT Partner On Africa Diaspora Tourism"], ''[[The Daily Independent (Lagos newspaper)]]'', 18 October 2018. Retrieved 27 May 2019.</ref> [[World Tourism Organization|World Tourism Organization UNWTO]], Africa Travel Association (ATA), Kwanza Trade Marketing of Dubai, African Business Travel Association (ABTA), International Tourism Trade Fair Association (ITTFA) and [[International Air Transport Association]] (IATA).
<ref>Emeka Umejei [http://dailyindependentnig.com/2013/10/akwaaba-13-sustaining-the-tempo-of-west-african-travel-market/ "Akwaaba’13: Sustaining the tempo of west Africa market"] {{Webarchive|url=https://web.archive.org/web/20151122041714/http://dailyindependentnig.com/2013/10/akwaaba-13-sustaining-the-tempo-of-west-african-travel-market/ |date=2015-11-22 }},''[[Independent Nigeria|Daily Independent]]'', 11 October 2013. Retrieved on 21 November 2015.</ref><ref>[http://www.osundefender.org/?tag=akwaaba-african-travel-market/ "Akwaaba African Travel Market"] {{Webarchive|url=https://web.archive.org/web/20160304101312/http://www.osundefender.org/?tag=akwaaba-african-travel-market%2F |date=4 March 2016 }}, ''[[Osun Defender]]'', 23 October 2012. Retrieved on 21 November 2015.</ref>
 
As quoted by Akwaaba African Travel Market organizer, [[Ikechi Uko]]: "The fair has opened the door to Nigeria and Africa tourism markets and served as a platform for exchange of cultural and tourism potentials among participating countries".<ref>[http://www.travelstart.com.ng/lp/media/travelstart-nigeria-to-attend-akwaaba-2015/ "Travelstart Nigeria To Attend AKWAABA 2015"], 2 September 2015. Retrieved on 21 November 2015.</ref><ref>[http://leadership.ng/business/388337/minister-declares-akwaaba-2014-open/ "Minister Declares Akwaaba 2014 Open"] {{Webarchive|url=https://web.archive.org/web/20151122050010/http://leadership.ng/business/388337/minister-declares-akwaaba-2014-open# |date=2015-11-22 }}, ''[[Leadership (newspaper)]]'', 27 October 2014. Retrieved on 21 November 2015</ref>

==Recognition==
South Africa used Akwaaba African Travel market as a reaching platform to bridge her gap with Nigeria. According to the South African Tourism (SAT) 
"During Akwaaba, we officially announced our partnership with the National Association of Nigeria Travel Agencies (NANTA), who will help boost tourist arrivals growth from Nigeria to South Africa by developing a range of packages to suit the Nigerian travelers".<ref>[https://businessday.ng/art-and-travel/article/sa-tourism-cements-trade-partnership-on-the-african-continent/ "SA Tourism cements trade partnership on the Africa continent"]</ref>

Lagos state, Nigeria endorsed Akwaaba African Travel market as the official designated travel event in Lagos state. According to the Lagos State Ministry for Tourism, Arts and Culture, "This is in fulfillment of the state government promise to announce a yearly calendar of events to guide programming, visiting tourists and visitor's decisions".<ref>Olusegun Koiki [https://independent.ng/lagos-state-govt-partners-14th-akwaaba-african-travel-market/ "Lagos State Govt. partners 14th Akwaaba African Travel Market"], ''[[The Daily Independent (Lagos newspaper)|The Daily Independent]]'' (Lagos), 4 September 2018. Retrieved on 6 September 2018.</ref><ref>[https://newtelegraphonline.com/2018/03/lagos-adopts-akwaaba-african-travel-market-as-official-event/ "Lagos state adopts Akwaaba African Travel Market as official event"], ''[[New Telegraph]]'', 6 March 2018. Retrieved on 6 September 2018.</ref><ref>[https://www.thisdaylive.com/index.php/2018/09/05/do-you-know-your-fatal-flaw-uba-shows-resilience/ "Lagos plans big for ‘Akwaaba’"], ''[[This Day]]'', 5 September 2018. Retrieved on 6 September 2018.</ref><ref>[https://www.regonline.com/Register/Checkin.aspx?EventID=1765220/ "Akwaaba African Travel Market 2015"], Retrieved on 21 November 2015.</ref>

In line with IATA's objective, to foster connectivity in Africa in the industry, Akwaaba African Travel Market (AFTM) partnered with [[International Air Transport Association]] (IATA) to organize an Edition of Aviation Day at Akwaaba.<ref>[https://thenationonlineng.net/dubai-iata-partner-akwaaba-2015/ "Dubai, IATA Partner Akwaaba 2015"] ''[[The Nation (Nigeria)|The Nation]]'' (Nigeria), 3 October 2015. Retrieved on 27 May 2019.</ref>

Akwaaba contributes in using [[Jollof rice]] to brand West Africa as a unified tourist attraction of the West Africa Region. As quoted by [[Ikechi Uko]], "Sometime in 2016, I called a Strategy meeting at Akwaaba and told the team that we will start a Jollof Rice war between [[Nigeria]] and other West African countries at Akwaaba. We will scrap a sponsored event we hold and replace it with the contest. Why do we have to give up a paid project for a cost centre? I told them that [[West Africa]] has no Common Tourism Product unlike [[East Africa]] with its rich Wildlife and we needed to create one."<ref>[https://www.atqnews.com/ng/how-akwaaba-african-travel-market-helped-make-jollof-rice-a-tourism-product/ "How Akwaaba African Travel Market Helped Make Jollof Rice a Tourism Product"]. Retrieved on 11 December 2019.</ref> Thirty chefs from Nigeria and Ghana took part in the first edition in 2017. With judges from East Africa and Southern Africa, the project, Jollof rice war, of using Jollof rice to brand West Africa was launched.<ref>[https://afrotourism.com/travelogue/13th-akwaaba-african-travel-market-to-settle-jollof-rice-war/ "13th Akwaaba African Travel Market to Settle Jollof Rice War"]. Retrieved on 11 December 2019.</ref> The success of the jollof rice war by Akwaaba has made the West African [[Jollof rice]] a world culinary tourism attraction, with tourists and visitors coming to the region to have a taste of the food. American rapper [[Cardi B]], during her visit to [[Nigeria]], told her host she desired to have a taste of Nigerian jollof rice.<ref>[https://thewhistler.ng/american-rapper-cardi-b-longs-for-nigeria-jollof-rice/amp/ "American Rapper Cardi B Longs For Nigeria Jollof Rice"], 6 December 2019. Retrieved on 11 December 2019.</ref>

==References==
{{Reflist}}

==External links==
* [http://www.africantravelmarkets.com Event website]

{{tourism}}

[[Category:Trade fairs in Nigeria]]
[[Category:Tourism in Nigeria]]
[[Category:Annual events in Lagos]]
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