Английская Википедия:Category killer

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Файл:Bed Bath & Beyond Closing Last 10 Days, Hialeah, Florida, March 2023 - 2.jpg
Product shelves in an outlet of Bed Bath & Beyond

A category killer is a retailer, often a big-box store, that specializes in and carries a large product assortment of a given category.[1]Шаблон:Rp Through their wide merchandise selections, low pricing, deep supply, large buying power, and market penetration, they have a comparative advantage over other, smaller retailers, and can greatly reduce the sales of rival retailers within that category, in the area[2] and beyond it.[1]

In essence, they are a price- or discount-based specialist mass-retailer.[1]Шаблон:Rp[2] Chains such as OfficeMax, Best Buy, Barnes & Noble, and Hobby Lobby have been considered category killers.[3]

Once typically found in power centers, increasingly they are found in or adjacent to (as an outbuilding of) repurposed traditional malls.

Large category killer stores are mostly in mid- and large-sized cities, because a large population is required to be feasible.[1]Шаблон:Rp

Impact

Local merchants in cities with category killers "may suffer a substantial reduction in sales," and stores in a wider radius can be affected by the draw.[1]Шаблон:Rp Between 1983 and 1993, Iowans spent 31% less in hardware stores, translating to a loss of 37% in the same time to those stores as a result of category killer stores.[1]Шаблон:Rp

Canadian retailers

Examples of retailers considered to be category killers
Retailer Category
The Home Depot Home and construction
Best Buy Electronics
Toys "R" Us Toys
Indigo Books and Music Books
Staples Office supplies
Shoppers Drug Mart Drug Stores
PetSmart Pet supplies
Party City Party supplies
Dollarama Dollar Stores


United States retailers

Sporting goods stores that are category killers range in footprint from Шаблон:Convert.[1]Шаблон:RpHome Depot carries 30,000 items in Шаблон:Convert stores.[4]Шаблон:Rp

Examples of retailers considered to be category killers[1]Шаблон:Rp
Retailer Category Defunct?
The Home Depot Home and construction
Lowe's
Builders Square 1999 (stores)
2009 (brand)
Home Quarters 1999
Circuit City Electronics 2009 (stores)
2012 (brand)
Best Buy
Toys "R" Us Toys 2018 (US stores)
Barnes & Noble Books
Borders 2011
OfficeMax Office supplies
Office Depot
Staples
Petco Pet supplies
PetSmart
Party City Party supplies
The Gap[4]Шаблон:Rp Clothing
Old Navy

See also

References

Шаблон:Reflist

External links


Шаблон:Business-term-stub