Английская Википедия:Aha (streaming service)

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aha is an Indian over-the-top streaming service which offers Telugu and Tamil-language content. It is owned by Arha Media & Broadcasting Private Limited, a joint venture between Geetha Arts and My Home Group. The service was soft launched on 25 January 2020 and launched officially on 25 March 2020, coinciding with Ugadi, the Telugu New Year.

History

Allu Aravind revealed that he was enamoured with the digital environment and developed a habit of binge-watching. Soon he came up with the idea of starting a streaming platform for hosting solely Telugu content. He then discussed the idea with his family, who encouraged him and which led to talks with Jupally Rameswar Rao, who joined as a partner in the venture. Ajit Thakur heads the platform.

Market and expansion

After opting for a soft launch on 8 February 2020 an event named aha Preview was conducted where all the film makers who worked on ''aha Originals'' attended and presented their work. In November 2020, aha announced actor Allu Arjun as its brand ambassador. The platform has acquired one million subscribers within a year of its launch, and by July 2021, it has over 1.5-million paid subscribers and 40-million-plus users, catering predominantly to the markets of Andhra Pradesh and Telangana states.

In August 2021, aha launched aha kids, a sub-brand focusing on children's programming. It is scheduled to launch on 10 September, coinciding with Vinayaka Chavithi. aha 2.0 was launched in November 2021 on a cloud-native platform from Firstlight Media.

The Tamil language version of Aha was launched in February 2022.

Original programming

The service began its operation by acquiring digital rights of films such as Arjun Suravaram, Kaithi (Telugu dubbed version) and Choosi Choodangaane.

Original shows and series

The original scripted content which debuted on the service during the soft launch was Kotha Poradu, Shithappens and Geetha Subhramanyam 2020. Masti's created by Krish debuted on 8 February 2020. For the first year, the scripted original content included 25 original shows. Talk show Sam Jam with Samantha Akkineni as its host premiered on aha on 13 November 2020. Aha has planning to offer over 50 original shows for the year 2021. Aha Talk show Unstoppable With NBK with Nandamuri Balakrishna ranked 5th on IMDB among the top 10 reality shows.

Series list

Title	Director(s)	Premiere	Length	Genre	Language	Status
Geetha Subhramanyam 2020	Siva Sai	25 January 2020	1 Season, 8 Episodes	Romantic Drama	Telugu	Ended
Kotha Poradu	Anvesh Michael		1 Season, 10 Episodes	Romantic Drama		Ended
Shit Happens	Prasanth Kumar Dimmala		1 Season, 5 Episodes	Adult Comedy		Ended
Masti's	Krish Jagarlamudi	8 February 2020	1 Season, 8 Episodes	Drama		Ended
SIN	Naveen Medaram	30 March 2020	1 Season, 7 Episodes	Adult Drama		Ended
Locked	Pradeep Deva Kumar		1 Season, 7 Episodes	Crime Thriller		Renewed
Metro Kathalu	Karuna Kumar	14 August 2020	1 Season, 4 Episodes	Anthology series Drama		Ended
All Is Well	Sanjeev	15 August 2020	1 Season, 8 Episodes	Talk show		Ended
Addham	Siva Ananth, Barath Neelakantan and Sarjun	16 October 2020	1 Season, 3 Episodes	Anthology series		Ended
Tamasha with Harsha	Sarath Chandra	6 November 2020	1 Season, 4 Episodes	Talk show		Ended
CommitMental	Sadineni Pavan	13 November 2020	1 Season, 5 Episodes	Romantic Comedy		Ended
Sam Jam	B. V. Nandini Reddy	13 November 2020	1 Season, 4 Episodes	Talk show		Renewed
Honeymoon	Sakkath Studio	27 November 2020	1 Season, 6 Episodes	Romantic Comedy		Ended
No. 1 Yaari with Rana (Season 3)	Sanjeev K Kumar	14 March 2021	1 Season, 10 Episodes	Talk show		Pending
11th Hour	Praveen Sattaru	8 April 2021	1 Season, 8 Episodes	Thriller		Ended
In the Name of God	Vidyasagar Muthukumar	18 June 2021	1 Season, 7 Episodes	Crime thriller		Ended
Kudi Yedamaithe	Pawan Kumar	16 July 2021	1 Season, 8 Episodes	Sci-fi thriller		Renewed
Aha Bhojanambu	Ankit	23 July 2021	1 Season, 8 Episodes	Cooking		Pending
Tharagathi Gadhi Daati	Mallik Ram	20 August 2021	1 Season, 5 Episodes	Teen drama		Renewed
The Baker and The Beauty	Jonathan Edwards	10 September 2021	1 Season, 10 Episodes	Romantic comedy-drama		Renewed
Sarkaar		28 October 2021	2 Season, 12 Episodes	Game show		Ongoing
Unstoppable	Arun	4 November 2021	1 season, 10 Episodes	Talk Show		Renewed
3 Roses	Maggi	12 November 2021	1 Season, 8 Episodes	Adult comedy drama		Renewed
Chef Mantra		17 November 2021	1 Season, 8 Episodes	Cooking		Pending
Akash Vaani	Enoc Able	11 February 2022	1 Season, 7 Episodes	Romantic comedy-drama	Tamil	Ended
Irai	Rajesh M Selva	18 February 2022	1 Season, 6 Episodes	Crime thriller		Pending
Telugu Indian Idol	Advait Shelke	25 February 2022	1 Season, 31 Episodes	Reality singing	Telugu	Pending
Ramany vs Ramany 3.0	Naga	4 March 2022	1 Season, 8 Episodes	Comedy drama	Tamil	Pending
Qubool Hai?	Umair Hasan Faiz Rai Pranav Reddy	11 March 2022	1 Season, 6 Episodes	Social crime drama	Telugu	Pending
Kuthukku Pathu	Vijay Varadharaj	13 May 2022	1 Season	Black Comedy	Tamil	Pending
Anya's Tutorial	Pallavi Gangireddy	1 July 2022	1 Season, 7 episodes	Psychological thriller	Telugu, Tamil	Ended
Dance Ikon	Ohmkar	11 September 2022	1 Season, 22 Episodes	Dance show	Telugu	Ended
Sarkaar With Jiiva	Jiiva	16 September 2022	1 Season	Game show	Tamil	Pending
Newsense	Navdeep, Bindu Madhavi, Ramesh Konambhotla, Ramesh Konambhotla	13 May 2023	1 Season, 6 Episodes	Political drama	Telugu	Pending
Nenu Super Woman	Sreerama Chandra	21 July 2023	1 Season, 6 Episodes	Reality television	Telugu	Ongoing
Awaiting release
Mad Company	Шаблон:TBA	Шаблон:TBA	1 Season	Comedy drama	Tamil

Original films

The following original films debuted on the service during the COVID-19 pandemic; most films which had scheduled theatrical releases have been shifted to online release. Aha have acquired many films to be presented as aha original films.

Title	Director(s)	Premiere	Genre	Language	Length
Run	Lakshmikanth Chenna	29 May 2020	Psychological thriller	Telugu	86 minutes
Bhanumathi & Ramakrishna	Srikanth	3 July 2020	Romantic drama		92 minutes
Krishna and His Leela	Ravikanth Perepu	4 July 2020	Romantic comedy		125 minutes
Johaar	Teja Marni	14 August 2020	Anthology film		122 minutes
Bucchinaidu Kandriga Thurpu Veedhi	Krishna Poluru	21 August 2020	Period romantic drama		122 minutes
Amaram Akhilam Prema	Jonathan Edwards	18 September 2020	Romantic drama		132 minutes
Orey Bujjiga	Vijay Kumar Konda	2 October 2020	Romantic drama		164 minutes
Colour Photo	Sandeep Raj	23 October 2020	Period romantic drama		141 minutes
Maa Vintha Gaadha Vinuma	Mandala Aditya	13 November 2020	Romantic comedy		101 minutes
Anaganaga O Athidhi	Dayal Padmanabhan	20 November 2020	Thriller		93 minutes
Mail	Uday Gurrala	12 January 2021	Comedy		116 minutes
Super Over	Praveen Varma	22 January 2021	Crime thriller		83 minutes
Y	Baalu Adusumilli	2 April 2021	Crime thriller		91 minutes
Thank You Brother	Ramesh Raparthi	7 May 2021	Thriller		94 minutes
Ardha Shathabdham	Rawindra Pulle	11 June 2021	Crime thriller		115 minutes
Senapathi	Pavan Sadineni	31 December 2021	Crime thriller		144 minutes
The American Dream	Dr. Vighnesh Koushik	14 January 2022	Drama thriller		113 minutes
Bhama Kalapam	Abhimanyu	11 February 2022	Comedy thriller		133 minutes
Bloody Mary	Chandoo Mondeti	15 April 2022	Crime drama		91 minutes
Payanigal Gavanikkavum	S. P. Shakthivel	29 April 2022	Comedy drama	Tamil	115 minutes
Pothanur Thabal Nilayam	Praveen	27 May 2022	Heist crime drama		123 minutes
Highway	K. V. Guhan	19 August 2022	Mystery crime thriller	Telugu	123 minutes
Odela Railway Station	Ashok Teja	26 August 2022	Crime thriller		91 minutes
Rathasaatchi	Rafiq Ismail	9 December 2022	Action drama	Tamil	123 minutes
Maalai Nera Mallipoo	Sanjay Narayanan	9 June 2023	Drama		119 minutes

External links

• Шаблон:Official website