Английская Википедия:AppsFlyer
Шаблон:Short description Шаблон:Use dmy dates Шаблон:Infobox company AppsFlyer is a SaaS mobile marketing analytics and attribution platform, headquartered in San Francisco, California.[1][2]
History
AppsFlyer is a privately held company founded in 2011 by Oren Kaniel, its current CEO, and CTO Reshef Mann. AppsFlyer received its first funding from the Microsoft Ventures Accelerator program.[3]
Following the Microsoft Ventures Accelerator, AppsFlyer raised Series A funding from Pitango[4] and Magma[5] partners.
In January 2015, AppsFlyer announced that it had raised $20 million in Series B funding[6][7] from Fidelity Growth Partners Europe,[8] which has helped accelerate the company's growth. Following 2 years of development, AppsFlyer announced on 17 January 2017 that it had raised an additional $56 million in Series C financing, bringing its total funding to $84 million. The round was led by new investors Qumra Capital, as well as Goldman Sachs Private Capital Investing (PCI), Deutsche Telekom Capital Partners (DTCP) and Pitango Growth.[9]
In February 2018, AppsFlyer opened a new US headquarters in San Francisco.[10]
In May 2018, AppsFlyer acquired the development team Yodas.[11]
In January 2020, AppsFlyer announced a $210 million series D funding round at a company valuation of $1.6 billion. The round was led by growth equity firm General Atlantic.[12]
In November 2023, AppsFlyer acquired the gaming and apps data analytics firm DevtoDev.[13]
References
External links
- Английская Википедия
- Mobile technology companies
- 2011 establishments in California
- Marketing companies established in 2011
- Companies based in San Francisco
- Marketing companies of the United States
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