Английская Википедия:Ben Going

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Шаблон:Short description Шаблон:Advert Шаблон:Infobox YouTube personality Ben Going (born June 15, 1985), username boh3m3 (pronounced bo-heem) on YouTube, is a video blog personality based in Torrance, California. He was fairly popular on YouTube in 2006 and into 2007, and was an early YouTube partner.[1]

Most of Going's videos are shot in black-and-white. He has claimed to be "the only person on the (YouTube) Most Subscribed List that swears excessively".[2] Quite often in his videos, he wears a signature black hat.[3] Subjects of Going's vlogs have included pop culture, the news media, and the state of the YouTube community, in addition to personal anecdotes.

YouTube

Going intended that his first submission to YouTube, posted in May 2006, serve as an audition tape for MTV's "Jackass".[4][5] That failing, he went on to adopt a vlogger personality that has worked to give him over 44,000 subscribers and a top spot on YouTube's Most Subscribed list.[6]

Two of his videos, No Swearing! (posted June 6, 2006) and Why Do YouTube? (posted November 29, 2006, but has since been removed), were featured on YouTube's homepage and each has a view count over 900,000. Various news outlets have approached Going for his opinion on the state of the YouTube community or YouTube in general.[7][8][9]

Stemming from his video channel's exposure, YouTube paid Going to produce two videos for use in holiday-themed, corporate sponsored promotions in December 2006. The first to be released as part of the YouTube and Coca-Cola Holiday Wish Cast, sponsored by Coca-Cola.[10]

According to Ad week, this promotion marked the first time YouTube made an ad deal with its top users.[11] The second was featured on YouTube's homepage for the YouTube New Year's Eve Countdown, which was put on in partnership with Warner Music Group and sponsored by Chevrolet.[12]

Stickam has credited Going for bringing 1,000 new users to its video networking website hours after he advertised his presence there on YouTube.[13] In January 2007, he hosted a live, 24-hour Stickam broadcast to raise awareness for the Darfur conflict.[14]

In addition to several other popular YouTubers, Going worked with Barenaked Ladies to produce a music video for their single "Sound of Your Voice" in February 2007.[15] The video has been featured on the Bare-naked Ladies' homepage.

In May 2007, YouTube entered Going as one of the first users to take part in its partnership program. As a YouTube partner, Going can capitalize on "promotional opportunities" and advertiser-based revenue sharing.[16][17] He was one of the first twenty to thirty YouTubers to have this status. Although The New York Times once quoted Going's saying that he hopes "video blogging might become some kind of career,"[18] since becoming a YouTube partner he has retracted that statement.[19][20]

YouTubers for net neutrality

On August 17, 2006, Going posted Save the Internet! to YouTube. Described by Newsday as "a one-minute, black-and-white, tech-age public service announcement", the video, which Going scripted, presents a short argument for net neutrality that includes video appearances by YouTube users Tony Huynh, Barats and Bereta, and Brandon Hardesty, among others.

Free Press blog SavetheInternet.com subsequently featured it,[21] leading the video to gain a view count in excess of 500,000.[22][23] Of the video, Salon.com quoted Ben Scott, one of the coordinators of SaveTheInternet.com, to have said that Going's "Save the Internet!" "is doing the work of 30 full-time communications professionals".[24]

Vegemite wars

In February 2007, Australian news program A Current Affair picked up Going's January 27, 2007, The Australians are Fooling Us All! and used it to springboard a mock defense of Vegemite. In his video, Going imagines the substance to be made of "yeast, salt, and pain." To counter, A Current Affair enlisted media personality Peter FitzSimons, who suggests Vegemite comprises, rather, "the distilled essence of Australia".[25] Although the segment focuses on Going, it also features Australian YouTubers who profess a fondness for Vegemite, including Natalie Tran[26][27] and Caitlin Hill.[28] A reporter for The Age responded by questioning A Current Affair's journalistic integrity.[29]

Personal life

Going grew up in Cocoa, Florida, and lived there until just before he started high school.[30] He waited tables in Huntsville, Alabama, at 1892 East throughout the earlier part of his YouTube career.[4] In April 2007, Going moved to Torrance, California,[31] after accepting an offer to apprentice under a professional music video director.[32] The move was facilitated by fan contributions exceeding $1,000 made through PayPal.[5]

See also

References

Шаблон:Reflist

External links

Шаблон:Authority control

  1. Шаблон:Cite news
  2. The Hill Шаблон:Webarchive on Ben Going's MySpace blog as of August 12, 2007
  3. Шаблон:Cite news
  4. 4,0 4,1 Шаблон:Cite news"Ben Going, creator of Boh3m3, another of YouTube’s most popular channels, started his YouTube series in part because he aspired to work with the Jackass team. Mr. Going, a waiter in Huntsville, Alabama, who shoots videos from his bedroom, now says he hopes 'video blogging might become some kind of career.'"
  5. 5,0 5,1 Hoffman, Scott "ExcChatting With Ben Going (Boh3m3 On YouTube)" Шаблон:Webarchive "The Critic" at moviepicturefilm.com, March 17, 2007
  6. Official YouTube Most Subscribed List, YouTube as of June 15, 2007
  7. Шаблон:Cite news
  8. Шаблон:Cite news
  9. Шаблон:Cite news
  10. YouTube and Coca-Cola Introduce Video Greeting Cards for the Holidays Шаблон:Webarchive Joint YouTube and Coca-Cola press release December 12, 2006 For the first time people will be able to send their own personal videos as a holiday greeting card online. Visitors can share their holiday spirit by uploading their own videos, customizing video greetings created by popular YouTube personalities, Geriatric1927, Boh3m3, Terra Naomi, Renetto, TheWineKone and LisaNova, or sharing holiday-themed videos from Coca-Cola including clips from vintage Coke advertisements.
  11. Morrissey, Brian "Coke Uses YouTube Stars for Holiday Campaign" Adweek, December 13, 2006 Шаблон:Webarchive
  12. Reardon, Marguerite YouTube hosts New Year's Eve Bash CNET News Blog December 29, 2006 Special video messages from YouTube celebrities, such as Boh3m3, Smosh, Terra Naomi, Renetto, Chad Vadar, and TheWineKone, along with artists from WMG labels Atlantic Records, Warner Bros. Records and Warner Music International will be featured on the home page.
  13. Stickam press release YouTube stars prove real identity live on Stickam Шаблон:Webarchive Stickam, October 5, 2006 "...genuine high-profile video bloggers like boh3m3, who creates YouTube's 9th most subscribed channel, are using Stickam’s unique broadcasting and social networking site as a valuable tool for confirming their true identities live...."I think it's quite an awesome site," boh3m3 said about Stickam. "I wouldn’t be surprised if more YouTube people started using it as a tool to talk to the fans." boh3m3 achieved instant popularity on Stickam after announcing his plans to "Go Live" on the site. Just hours after his post appeared on YouTube, nearly 1,000 new Stickam accounts were created, and hundreds of members signed onto boh3m3's friend list. His profile received almost 10,000 views in just two days."
  14. Boh3m3, YouTube & Darfur the YouTube channel of neddotcom of darfurby.com Шаблон:Webarchive, January 6, 2007
  15. Moses, Asher YouTubers star in Barenaked music video The Age, February 21, 2007
  16. YouTube Elevates Most Popular Users to Partners, The YouTube Blog May 3, 2007 Шаблон:Webarchive
  17. Шаблон:Cite news
  18. Шаблон:Cite news
  19. Boh3m3 and Thehill88 are official & the Journey of Vblogging Businessboomer's channel on YouTube, June 11, 2007
  20. Шаблон:Cite web
  21. "YouTubers Support Net Neutrality" Шаблон:Webarchive, SavetheInternet.com Шаблон:Webarchive as of August 24, 2006
  22. Save the Internet! Boh3m3's channel on YouTube, as of April 17, 2007
  23. Шаблон:Cite news
  24. Шаблон:Cite news
  25. YouTube on OZ News: Vegemite Wars badbarb's channel on YouTube, February 8, 2007
  26. private video
  27. Шаблон:Cite web
  28. Шаблон:Cite web
  29. Ed "Last Laugh: Vegemite Wars (or How to Get on National TV in Australia Without Really Trying)" Шаблон:Webarchive "The Last Laugh" Шаблон:Webarchive blog, The Age, February 8, 2007
  30. Memoirs Of a Childhood Asshat Boh3m3's channel on YouTube, December 7, 2006
  31. The California Chronicles: Packing, Madness, and TV's Death Boh3m3's channel on YouTube, April 5, 2007
  32. The BIG Secret Revealed! Boh3m3's channel on YouTube, as of May 30, 2007