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Шаблон:Short description Шаблон:Use mdy dates Шаблон:Use Philippine English Шаблон:Infobox company

Asia Brewery, Inc. is a Philippines-based diversified beverage company owned by LT Group, Inc. (Шаблон:Pse), a publicly listed holding company of Lucio Tan.

History

Asia Brewery, Inc. was established by Lucio Tan on January 27, 1982, with the inauguration of its brewery in Cabuyao, Laguna and the launch of its first brand, Beer Hausen Pale Pilsen. This was followed by Max Premium beer in 1983, Manila Beer in 1985, and Beer Pale Pilsen in 1988. Beer Pale Pilsen (now, Beer Na Beer) was launched with much controversy.[1]

By 1992, the company inaugurated its second brewery at El Salvador, Misamis Oriental with a capacity of 2 million hectoliters of beer per annum. It also began diversifying its product line with the introduction of bottled water (Summit and Absolute), iced tea drinks (Pacific Sun), sport drinks (100Plus Isotonic Drink and Cobra Energy Drink) and alcoholic mixes (Tanduay Ice and Tanduay Black “alcomixes”). The company is also looking into expanding into the international market.[2]

International brands

The company currently brews Colt 45 (under license) and distributes Asahi Super Dry beers.[3][4] It was previously a licensee brewer of Carlsberg (1987), Budweiser (1997), Lone Star (1999), Coors Original (2007) and Coors Light (2007) beers. In May 2016, the company announced it signed an agreement with Heineken International to establish a new venture (AB Heineken Philippines, Inc.) that will brew and distribute Heineken brands. The company also announced it will begin distributing Heineken and Tiger Beer.[5]

In 2007, the company became the Philippine bottler of Virgin Cola, through its subsidiary, InterBev Philippines, Inc. until the closure of Virgin Cola.

In 2011, the company acquired Philippine distribution rights for Vitamilk soy milk from Thailand's Green Spot Company Ltd., with an option to manufacture the product under a joint-venture agreement given certain sales milestones. The following year, the company announced the establishment of AB Pascual Foods, a joint-venture with Spanish dairy company Grupo Leche Pascual (renamed as Calidad Pascual in 2014) to enter the yogurt market. The venture will initially import Creamy Delight yogurt with the intention of putting up a yogurt manufacturing facility in the Philippines in two to three years.[6][7][8]

In March 2014, the company announced[9] it had acquired the license to manufacture and distribute the ready-to-drink version of Nestea, taking over from Coca-Cola Bottlers Philippines, Inc. (now Coca-Cola Beverages Philippines).

Breweries

Products

Шаблон:Col-begin Шаблон:Col-3 Beer:

Alcomix:

Hard Seltzer:

  • Spiritz

Шаблон:Col-3 Non-alcoholic:

Dairy:

  • Vitamilk Soy Milk – distribution
  • Pascual Creamy Delight Yogurt
  • Pascual Greek Style Yogurt Drink
  • Pascual Chocolate Milk

Шаблон:Col-3 Discontinued:

  • Beer Hausen Pale Pilsen
  • Max Premium Beer
  • Stag Pale Pilsen
  • Admiral Beer
  • Q Shandy
  • Colt Ice
  • Pacific Sun (iced tea drink)
  • Feelgood (juice drink)
  • Summit Vitamin Water
  • Summit Clear
  • Carlsberg – under license
  • Labatt's Ice - under license
  • Lone Star – under license
  • Lone Star Light – under license
  • Lone Star Ultra – under license
  • Budweiser – under license
  • Virgin Cola In Color Red – under license
  • Virgin Lemon-Lime In Color Blue - under license
  • Virgin Orange Soda In Color Orange - under license
  • Coors Original – under license
  • Coors Light – under license
  • Magnum 8.8 Alcomix
  • Roots Ginger Brew sparkling non-alcoholic drink
  • 100Plus sports drink
  • Manila Beer
  • Manila Beer Light
  • Ultimo Craft
  • Red Oak Sangria
  • Vivo Wine
  • Tanduay Black
  • Bifrutas – under license from Calidad Pascual
  • Coco Fresh

Шаблон:Col-end

Basketball teams

References

Шаблон:Reflist

External links

Шаблон:LT Group

Шаблон:Coord