CR Snow (officially China Resources Snow Breweries Ltd.) is a brewing company with its headquarters in Beijing, China. Originally known as ShenyangSnow Beer Company before acquired by China Resources Enterprise, it was a joint venture between China Resources Enterprise and the UK based multinational SABMiller, but is now fully owned by the former.[1] It is the biggest brewing company in China, with a market share of around 21 per cent and sold a total of 9.28 billion litres of beer in China in 2010.[2]
In July 2011 CR Snow acquired a 49 percent stake in Jiangsu Dafuhao Breweries and 100 percent of Shanghai Asia Pacific Brewery from Heineken International for 870 million yuan (US$134.42 million).[2]
CR Snow's principal brand is Snow, which is currently the biggest-selling beer in the world measured by volume, with sales of around 16.5 billion pints in 2010.[3][4] Its other brands include Blue Sword, Green Leaves, Huadan, Huadan Yate, Largo, Löwen, New Three Star, Shengquan, Shenyang, Singo, Sip, Tianjin, Yatai, Yingshi and Zero Clock.[5]
