Английская Википедия:Caramello Koala
Шаблон:Short description Шаблон:Use dmy dates Шаблон:Use Australian English Шаблон:Infobox brand Caramello Koala is a brand of chocolate treat currently manufactured by Cadbury Australia. It consists of a chocolate cartoon koala (named "George" in certain advertising material) with a caramel centre.
The chocolate bar is sold in two sizes: the more common Шаблон:Convert size and the "Giant" Шаблон:Convert size, usually sold as a fundraiser. 50 million Caramello Koalas are sold in Australia each year, making the product the second most popular in the Australian children's confectionery market, after the Freddo Frog.[1]
Cross-over products are occasionally made available featuring the Caramello character, including Cadbury Caramello Koala Choc Caramel flavoured milk in 2003 and Caramello Koala Sundae ice-cream in 1997. They were also sold in South Africa under the name "Caramello Bear", where they were marketed with the Caramello Bear admitting: "Caramel? That's a weakness!", but they were discontinued in 2012. The Afrikaans slogan for the Caramello Bear in South Africa was "Met 'n magie propvol caramel", which translates to "with a tummy full of caramel".
A 20g Caramello Koala contains Шаблон:Convert of energy and Шаблон:Convert of fat.
Caramello Koala was introduced in Australia as the Caramello Bear in 1966. It was reputedly the first mass-marketed confection to be modeled on Australian fauna. Television advertisements for the chocolate in Australia featured Caramello and his cartoon friends sailing down a river or riding on a steam train to a modified version of Donovan's "Mellow Yellow". Caramello's packaging and imagery was updated in 2000, after market research revealed the character was seen as daggy, one-dimensional and not sufficiently 'animated'.[1]
In 2003, then Australian Labor Party MP, Mark Latham, was labelled a "Caramello Koala" by Liberal MP Christopher Pyne, for allegedly being "soft in the centre".[2]
To deal with rising input costs, in April 2015 Cadbury announced a reduction in size of the Шаблон:Convert chocolate to Шаблон:Convert. Despite the 25% size reduction, the price is unchanged.[3][4] The giant Caramello Koala has also been reduced from Шаблон:Convert to Шаблон:Convert.
See also
References
External links
- ↑ 1,0 1,1 'Caramello Koala gets new look', Packaging, 30 November 1999.
- ↑ Шаблон:Cite news
- ↑ Шаблон:Cite news
- ↑ Шаблон:Cite news
- Английская Википедия
- Chocolate bars
- Cadbury brands
- Mondelez International brands
- Fictional koalas
- Australian confectionery
- Australian brands
- Products introduced in 1966
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