Английская Википедия:Coke Studio (Indian TV program)

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Coke Studio is an Indian music series that features live musical performances by various artists, recorded in the studio, in classical musical genres of the Indian subcontinent such as Hindustani, Carnatic, Indian folk, as well as contemporary hip hop, rock, and pop music. The program's concept originated in Brazil.

History

Coke Studio originated in Brazil in 2007 as a unique fusion music project that aimed to blend two contrasting Brazilian artists and their musical styles. Later, Nadeem Zaman, the Marketing Head of The Coca-Cola Company, partnered with Rohail Hyatt, a former member of Vital Signs, to create a Pakistani version of the show. The inaugural season premiered in June 2008, initially with a live audience and later transitioning to a closed studio format, a structure maintained throughout the series.

In June 2012, Coke Studio @ MTV, the Indian version of the show, was launched with Leslie Lewis producing the first season and multiple producers for the later seasons. The show was a collaboration between Coca-Cola India and MTV India, with MTV India being the official broadcaster for all four seasons. Following the success of the Pakistani and Indian versions, Coke Studio Bangla debuted in Bangladesh in February 2022.

By February 2023, Coke Studio revived its Coke Studio @ MTV program after an eight-year hiatus, rebranding it as Coke Studio Bharat. In that same month, Coke Studio also unveiled its Tamil-language edition, titled Coke Studio Tamil.

Format

The show retained the essence of Coke Studio, featuring a unique combination of artists accompanied by a house band and additional musicians. The recorded performances are available on various streaming platforms, featuring both the lead vocalists and the ensemble, which are captured through close-up shots during live recordings.

The program offers a diverse mix of Western and traditional instruments from the Indian subcontinent. Instruments like pianos, guitars, bass guitars, synthesizers, harmoniums, rubabs, sarods, sitars, bamboo flutes, dholaks, tablas, and other percussion instruments are part of the mix.

Coke Studio @ MTV was aired on both television and digital platforms, maintaining a consistent episodic structure throughout its four seasons, with each episode presenting multiple songs. However, the introduction of Coke Studio Bharat and Coke Studio Tamil altered the format. These new editions, exclusively accessible on digital platforms, transitioned to releasing individual songs instead of featuring multiple songs within each episode.

Coke Studio @ MTV

The first version of the show, also known as Coke Studio @ MTV, ran for four seasons in partnership with MTV India. The first season of the show debuted on MTV India on June 17, 2011. The second season aired a year later on July 7, 2012, on both MTV India and DD National. The third season premiered on August 17, 2013, on MTV India, Big FM, and DD National, and was later broadcast on All India Radio on August 24, 2013. The fourth season started on March 1, 2015.

Season 1 (2011)

Coke Studio @ MTV's first season was aired from 17 June 2011, to 12 August 2011, showcasing a total of 51 songs. Produced by Leslie Lewis, the season comprised nine episodes and one "best of season 1" episode. The hour-long episodes showcased multiple songs per episode, spanning various genres like carnatic and Hindustani music, new compositions, revamped Bollywood tracks, and an exclusive track produced for the show. The director for the season was Supavitra Babul.

Featured artists: Шаблон:Div col

• Advaita
• Akriti Kakkar
• Benny Dayal
• Bondo
• Bombay Jayashri
• Chinna Ponnu
• Colonial Cousins
• Divya Lewis
• Harshdeep Kaur
• K.K.
• Kailash Kher
• Khagen Gogoi
• Lesle Lewis
• Mathangi Rajshekhar
• Megha Sriram Dalton
• Mousam
• Mousam Gogoi
• Nandesh Umap
• Pankhi Dutta
• Parthiv Gohil
• Papon
• Qadir
• Raghu Dixit
• Rabani
• Richa Sharma
• Rupmatii Jolly
• Sabri Brothers
• Sanjay Vidyarthi
• Sanjeev Thomas
• Saurav Mandal
• Shaan
• Shankar Mahadevan
• Shafqat Amanat Ali Khan
• Shruti Pathak
• Sunidhi Chauhan
• Suzanne D'Mello
• Tochi Raina
• Ustad Rashid Khan
• Wadali Brothers
• Yachna

Season 2 (2012)

The second season of Coke Studio @ MTV premiered on 6 July 2012 and came to an end on 25 August 2012. The season introduced a new format where each episode showcased a different composer and their own original tracks. The season featured a total of 13 music producers including Agam, Amit Trivedi, Clinton Cerejo, Dhruv Sangari, Ehsaan Noorani and Loy Mendonsa, Hari & Sukhmani, Hitesh Sonik, Karsh Kale, Nitin Sawhney, Papon, Shantanu Moitra, Shilpa Rao, and Zila Khan. The season consisted of 8 episodes and two "best of season 2" episodes.

Featured artists: Шаблон:Div col

• Agam
• Alisha Batth
• Altamash Faridi
• Amit Trivedi
• Apeksha Dandekar
• Arun Daga
• Ashwin Srinivasan
• Banjyotsana Borgohain
• Benny Dayal
• Bianca Gomes
• Bhanu Pratap Singh
• Bonnie Chakraborty
• Clinton Cerejo
• Dhruv Sangari
• Devender Pal Singh
• Dominique Cerejo
• Divya Kumar
• Harshdeep Kaur
• Hari & Sukhmani
• Jasbir Jassi
• Jyoti Nooran
• Karsh Kale
• La Pongal
• Mame Khan
• Mandeep Sethi
• Mahalakshmi Iyer
• Mahesh Vinayakraman
• Mami Varte
• Master Saleem
• Mili Nair
• Moora Lala
• Monali Thakur
• Nandini Srikar
• Natalie Di Luccio
• Nicki Wells
• Papon
• Pranav Biswas
• Prasad Khaparde
• Raghubir Yadav
• Salim Merchant
• Samidha Joglekar
• Sawan Khan Manganiyar
• Sharodee Borah
• Shadaab Faridi
• Shilpa Rao
• Shruti Pathak
• Shriram Iyer
• Sonu Kakkar
• Sugandha Garg
• Suman Sridhar
• Sultana Nooran
• Swanand Kirkire
• Usha Uthup
• Vijay Prakash
• Vishal Dadlani
• Zila Khan

After Season 2, concerts with music from the show, performed by Shilpa Rao, Papon, Advaita, Amit Trivedi, and Hari & Sukhmani, were held at the Rendezvous festival in Delhi, and at Hard Rock Cafe in Hyderabad and Delhi.Шаблон:Citation needed

Season 3 (2013)

Coke Studio India's third season premiered on 1 August 2013, and concluded on 7 October 2013, airing a total of 8 episodes with 47 songs released over three months. The season followed the previous year's format of multiple music composers producing their own songs and featured 13 music producers, including A. R. Rahman, Aditya Balani, Amit Trivedi, Clinton Cerejo, Func., Hitesh Sonik, Orange Street, Papon, Ram Sampath, Salim–Sulaiman, Sonam Kalra, Vijay Prakash, and Winit Tikoo.

Featured artists:

• A. R. Rahman
• Aditi Singh Sharma
• Aditya Bhasin
• Amit Trivedi
• Ani Choying Drolma
• Anirban Chakraborty
• Aruna Sairam
• Barmer Boys
• Benny Dayal
• Bianca Gomes
• Bhanvari Devi
• Bismila Khan
• Blaaze
• Chandana Bala
• Clinton Cerejo
• Des Raj Lachkani (group)
• Dhruv Sangari
• Dulal Manki
• Faiz Mustafa
• Farah Siraj
• Hans Raj Hans
• Hard Kaur
• Harshdeep Kaur
• Hamsika Iyer
• Hasan Mustafa
• Imran Khan
• Issrath
• Jaggi
• Jonita Gandhi
• Kailash Kher
• Karthik
• Karsan Sagathia
• Kavita Seth
• Kutle Khan
• Munnawar Masoom
• Murtuza Mustafa
• Nancy Aren Ao
• Nikhil D'Souza
• Papon
• Piyush Mishra
• Qadir Mustafa
• Rabbani Mustafa
• Rayhanah
• Salim Merchant
• Samantha Edwards
• Sanam Puri
• Sanjeev Abhyankar
• Siddharth Basrur
• Simanta Shekhar
• Sonam Kalra
• Sonu Kakkar
• Sona Mohapatra
• Sukhwinder Singh
• Suchi
• Suhail Yusuf Khan
• Sunidhi Chauhan
• Shraddha Pandit
• Shruti Pathak
• Siddharth Basrur
• Tanvi Shah
• Tochi Raina
• Ustad Ghulam Mustafa Khan
• Ustad Rashid Khan
• Usri Banerjee
• Vijay Prakash
• Winit Tikoo

Season 4 (2015)

Шаблон:Main The fourth season of the show was aired from 1 March 2015, to 4 October 2015, and followed the same format as the previous year, in which multiple music composers were invited to produce their own songs. This season featured a total of 9 music producers, including Amit Trivedi, Anupam Roy, Dhruv Ghanekar, Jatinder Shah, Jeet Gannguli, Manj Musik, Pradeep Giri and Ram Sampath. Additionally, Sachin–Jigar, Salim–Sulaiman and Sunny Brown were also among the producers.

Featured artists: Шаблон:Div col

• Amit Trivedi
• Anupam Roy
• Babul Supriyo
• Bhungarkhan Manganiar
• Bhanvari Devi
• Bobkat
• Diljit Dosanjh
• Divya Kumar
• Dopeadelicz
• Dhruv Ghanekar
• Gurdas Maan
• Harshdeep Kaur
• Ila Arun
• Jasmine Sandlas
• Jashan Singh
• Jeet Gannguli
• Jyoti Nooran
• Kalpana Patowary
• Krishna Kumar Buddha Ram
• Kirtidan Gadhvi
• Manj Musik
• Master Saleem
• Raj Pandit
• Rajesh Radhakrishnan
• Raftaar
• Rekha Bhardwaj
• Rituraj Mohanty
• Salim Merchant
• Satyaki Banerjee
• Sharmilee Supriyo
• Sona Mohapatra
• Sonia Saigal
• Sukhwinder Singh
• Taniskha Sanghvi
• Tochi Raina
• Tony Sebastian
• Vidya Harikrishna
• Viveick Rajgopalan

Coke Studio Tamil

In 2023, Coca Cola launched Coke Studio Tamil, releasing a song on 1 February 2023. The format of the show remained unchanged.

Season 1 (2023)

Coke Studio Tamil's first season began airing on February 1, 2023, concluding its run on July 27, 2023. This season showcased a collection of seven songs curated by Sean Roldan and Arivu. Production management was handled by Open X and Motion Content Group, while Universal Music India partnered in distributing the show.

Featured artists: Шаблон:Div col

• Arifullah Shah Rafaee
• Arivu
• Chinmayi Sripaada
• Gaana Vimala
• John Pradeep JL
• Jhanu
• Kalaimamani Gaana Ulaganathan
• Khatija Rahman
• M Lalitha Sudha
• Meenakshi Elayaraja
• Meha
• Muthu
• Mutthammaal
• ofRo
• Pushpavanam Kuppusamy
• Sanjay Subrahmanyan
• Sean Roldan

Season 2 (2024)

On December 20, 2023, Coca-Cola introduced the second edition of Coke Studio Tamil. This season includes nine tracks and is scheduled for gradual release throughout 2024. The title track, "Idhu Semma Vibe," was released alongside the season's launch. Sean Roldan has returned to curate the season, preserving the artistic direction, while Open X and Motion Content Group have continued their roles in production management, and Universal Music India has remained the distributor.

Coke Studio Bharat

Coca Cola announced in a press statement that they would release a new version of the show, called Coke Studio Bharat, in February 2023.

Season 1 (2023)

The first season of "Coke Studio Bharat" began airing on 7 February 2023 and concluded on 9 October 2023. The season was curated by Ankur Tewari, who collaborated with poet and lyricist Kausar Munir and music producer K. J. Singh. Colosceum Media Pvt Ltd managed the visual aspect of the production, while Misfits Inc oversaw audio production. Universal Music India served as the season's executive producer and official distributor.

Featured artists: Шаблон:Div col

• Aditya Gadhvi
• Achint
• Aashima Mahajan
• Alif
• Amira Gill
• Bombay Brass
• Burrah
• Deveshi Sahgal
• Donn Bhat
• Jasleen Royal
• Kanwar Grewal
• Mahan
• Mansa
• Maithili Thakur
• Noor Mohammad
• Osho Jain
• Prabh Deep
• Prassannakumar Hegde
• Ravi Kishan
• Rashmeet Kaur
• Sakur Khan
• Sanjith Hegde
• Savera Mehta
• Seedhe Maut
• Shillong Chamber Choir
• Tajdar Junaid
• Vijay Yamla Jatt

Season 2 (2024)

The ongoing broadcast of the second season of "Coke Studio Bharat" began on 7 February 2023. Ankur Tewari is overseeing the curation of this season, with the creative team comprising lyricists Swanand Kirkire and Kausar Munir, along with sound engineer and music producer K. J. Singh. Universal Music India is managing marketing and distribution, and Colosceum serves as the production house.

Reception

The debut season of Coke Studio @ MTV in 2011, produced by Leslie Lewis, faced criticism despite its blend of mainstream and folk artists. Aditya Swamy, who was then the Executive Vice President and Business Head of MTV India, expressed that requesting a single producer to create 50 songs in 60 days was an excessive expectation. The subsequent seasons, however, garnered praise for improved music quality and composition, exemplified by popular tracks like 'Ki Banu Duniya Da' and 'Laadki' from season 4. Similarly, debut season hits like 'Khalasi' from Coke Studio Bharat and 'Sagavaasi' from Coke Studio Tamil gained significant traction on their respective YouTube channels.

See also

• MTV Unplugged
• Coke Studio Pakistan
• Coke Studio Bangla

External links

• Official website
• Coke Studio Bharat's official website
• Coke Studio Tamil's official website