Английская Википедия:DYAC-FM
Шаблон:Short description Шаблон:Use mdy dates Шаблон:Infobox radio station
DYAC (90.7 FM), broadcasting as 90.7 Brigada News FM, is a radio station owned by Mareco Broadcasting Network and operated by Brigada Mass Media Corporation. It serves as the Visayas flagship station of Brigada News FM. The station's studio and offices are located at the Uptown Residences, V. Rama Ave. cor. B. Rodriguez St., Brgy. Guadalupe, Cebu City, while its transmitter is located at Mt. Busay, Brgy. Babag 1, Cebu City (near the ABS-CBN tower). It operates 24 hours a day.[1]
History
- The station was established in 1989 as Magic 90.7 under the ownership of Molave Broadcasting Network, a company by Arcadio Carandang. It was one of the FM stations in the market to carry a smooth jazz format.
- In 1995, the station was acquired by Ermita Electronics Corporation. It rebranded as simply DYAC with the slogan The Music Zone and carried a Top 40 format. It was led by station manager Eleanor Montilla and current Retro Cebu personality, Jake John Gesite Malagar (known on-air as Jay Fox).[2]
- In 1999, Ultrasonic Broadcasting System leased the station's airtime and relaunched it as 90.7 Energy FM with a mass-based format. The station, located at the Room 210, 3/F Doña Luisa Bldg., Fuente Osmeña, initially carried a power of 22-kilowatt crystal clear signal.[3]
- In October 2003, after Energy FM transferred its operations to Word Broadcasting Corporation-owned 89.1 FM, Mareco Broadcasting Network acquired the station from Ermita and moved Crossover's operations to this frequency, which carried a Smooth AC format. Crossover used to air on Vimcontu Broadcasting Corporation-owned 93.1 FM through an airtime lease agreement from its inception in September 1997 prior to its move.
- At the end of 2019, Horizon of the Sun Communications (producers of Chinese Filipino oriented shows Chinatown TV and Chinese News TV) took over the operations of MBNI's stations.
- On November 16, 2020, the station, along with other MBNI provincial stations, started carrying the Q Radio brand and switched to a CHR/Top 40 format. Aside from having its own local programming, it also simulcasted a handful of programs from its flagship station in Manila.
- On December 16, 2021, Q Radio went off the air as an effect of Typhoon "Rai" (Odette) at the evening, which damaged the station's transmitter and building. Few weeks later, the station returned on-air after the power was restored in the area.
- In May 2023, two months before the termination of Brigada's lease with Vimcontu, Brigada Mass Media Corporation (BMMC) bought the station's airtime lease and conducted a test broadcast, following the transfer of its broadcast facilities to Uptown Residences in Brgy. Guadalupe. Prior to its transfer, Brigada News FM was previously on 93.1 FM under an airtime lease with its original owner from July 2013 to the middle of 2023. On May 15, as part of its transition, 90.7 FM began simulcasting 93.1 during automated and graveyard timeslots. On June 17, Q Radio signed off for the last time.[4][5]
- On June 18, 2023, Brigada News FM began broadcasting in this frequency full-time. The station's old 5-kilowatt transmitter in Doña Luisa Bldg. was replaced with a newly-installed 20-kilowatt stereo transmitter atop Mt. Busay for clearer and better signal reception. A day prior, its former frequency was downgraded to a repeater of the latter, which lasted until August 14.[6]
- On July 1, 2023, as part of "Kalimti ang Ex, Mas Lami ang Bag-o!" transition campaign, Brigada News FM Cebu had its grand launch and blessing of its studio and offices in Brgy. Guadalupe, along with a motorcade and a free disco at the Kamagayan Food Park. Station Manager, current Area Manager for Visayas and founder of ANAKK, Inc. Raul del Prado, Brigada Group of Companies President Elmer Catulpos and other Brigada news teams and officials were present in the occasion.[7][8]
Ratings
Brigada News FM Cebu remains as the dominant undisputed over-all number one FM radio station in Cebu based on the recent surveys conducted by KBP-Kantar and Nielsen, and it continues to sustain its momentum as the dominant overall radio station, in terms of listenership in Cebu City, beating other FM stations of various formats in the market.[9][10]
References
Шаблон:Cebu City Radio Шаблон:Brigada Mass Media Corporation Шаблон:Coord missing
- ↑ CEBU FM BROADCAST STATIONS | NTC Region 10
- ↑ Ciar: DJ Jay Fox: Giunsa pag-survive ang 28 katuig sa radyo?
- ↑ Welcome to 90.7 ENERGY FM CEBU!
- ↑ Atong timan-an ang 90.7 Brigada News FM Cebu! Hapit na!
- ↑ Brigada News FM Cebu announces test broadcast on 90.7
- ↑ Announcement of New Opening of Brigada News FM Cebu promo (June 18, 2023 Sunday)
- ↑ Countdown to Brigada News FM Cebu 90.7continuity @ 11:59 PM (July 1 2023, Saturday)
- ↑ Launching of the new frequency 90.7 + Blessing of the new Brigada FM Station.
- ↑ Brigada News FM Beats MOR My Only Radio ABS-CBN in Ratings
- ↑ Daghang salamat mga KaBrigada! DOMINANT OVERALL NUMBER ONE napud kita!
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