Английская Википедия:Gashapon
Шаблон:Short description Шаблон:Italics title Шаблон:More citations needed
Шаблон:Nihongo, also called Шаблон:Nihongo, is a trademark of Bandai. Among the variety of vending machine-dispensed capsule toys that originated in the 1960s,[1] it became popular in Japan and elsewhere. "Gashapon" is onomatopoeic from the two sounds "gasha" (or "gacha") for the hand-cranking action of a toy-vending machine, and "pon" for the toy capsule landing in the collection tray.[2] "Gashapon" is used for both the machines themselves and the toys obtained from them. Popular capsule toy manufacturers include Tomy, which uses the trademark Шаблон:Nihongo for their capsule machines, and Kaiyodo. In many countries and territories including Japan, China, United States, European Union (European Union trade mark) and the United Kingdom, "Gashapon" is a registered trademark of Bandai.[3][4][5][6][7] The model of capsule toy has been adapted digitally into numerous gacha video games, such as mobile phone games and massively multiplayer online games (MMOs).
Description
Gashapon machines are similar to the coin-operated toy vending machines seen outside grocery stores and other retailers in other countries. While American coin-operated vending toys are usually cheap, low-quality products sold for a few quarters (Шаблон:US$ or less), Bandai's gashapon can cost anywhere from Шаблон:JPYConvert to Шаблон:JPYConvert and are normally a much higher-quality product, followed by other Japanese manufacturers. They are often constructed from high-grade PVC plastic, and contain more molding detail and intricately painted features. Many gashapon are considered collector's items, with rare ones fetching extremely high prices in secondhand markets.[8]
Gashapon toys are often licensed from popular characters in Japanese manga, video games or anime, or from the American entertainment industry. These highly detailed toys have found a large following among all generations in Japan, and the trend is filtering to the world, especially among adult collectors. It is not uncommon for sets marketed specifically for adults to feature risqué female figurines.[9]
Virtually all gashapon are released in sets—each series will have a number of figures to collect. They are, by nature, a "blind purchase"; people insert coins and hope to get the toy or figure they desire. Such an amusement element may become frustrating, as one risks obtaining the same item repeatedly.
Enthusiastic collectors will buy sets from gashapon stores in places such as Tokyo's Akihabara or Osaka's Nipponbashi (Den-Den Town). Depending on the store, the sets are usually cheaper than buying them randomly out of a machine.
Bandai has been selling Gashapon toys since at least 1977. Шаблон:As of, Bandai Namco has sold Шаблон:Nowrap Gashapon toys for ¥100–500 each, generating approximately between Шаблон:¥ (Шаблон:US$) in estimated sales revenue, since 1977.[10]
Types
Blind-boxes
In recent years, the capsule toys have also come to refer to blind-box trading figures, which are essentially the same product sold randomly out of sealed packages instead of a machine.[11]
Bottle cap figures
Another variety of capsule toys is bottle cap figures. These small figures are mounted atop a plastic bottle cap, as might be found on a twenty-ounce soda bottle. They are sold both in machine capsules and blind boxes. The caps are not functional as they lack screw threads to secure them to the mouth of the bottle.
Video games
Gacha games
Шаблон:Main Games—often freemium—largely based on a gacha mechanism of monetization are referred to as gacha games.[12][13] Players pull from the gacha to obtain new characters or other in-game items.[12] The gacha game model arose in the early 2010s, faring particularly well in Japan.[12][13] Players may be given free or discounted gacha, but have to pay to get more.[13] The games may feature different tiers of gacha pulls, which give different sets of rewards.[12] Examples of gacha games are Genshin Impact,[14] Fire Emblem Heroes,[12][15] Puzzle & Dragons,[12] and Dragon Collection.[13] The mechanism has come under scrutiny for its similarity to gambling, and some countries require drop rates to be made public, or have banned certain practices (e.g., complete gacha).[16]
The anime-oriented subculture surrounding the production of gacha games has also given birth to the term "Gacha pop" referring to J-pop songs in diverse genres (from those of pop act Yoasobi to rock musician Kenshi Yonezu) associated with anime soundtracks or aesthetics sought by a global audience.[17]
Gacha mechanics in non-gacha games
Шаблон:More citations needed section Many free-to-play massively multiplayer online games (MMOs) and mobile games have mechanics inspired by capsule toys, with randomly generated items of varying market values being acquired via microtransactions. Alongside this, paid console games have included gacha-style progression based on random items but with no in-app purchases, such as Work Time Fun.
See also
References
External links
- ↑ Шаблон:Cite web
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- ↑ 12,0 12,1 12,2 12,3 12,4 12,5 Шаблон:Cite news
- ↑ 13,0 13,1 13,2 13,3 Шаблон:Cite web
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- ↑ Шаблон:Cite web
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