Английская Википедия:Hily

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Шаблон:Short description Шаблон:Infobox software Hily is an online dating application that employs machine learning to match prospective partners.Шаблон:Cn Named as an acronym for "Hey, I Like You", the app is designed to recommend potential matches by analyzing users' backgrounds, interests, and app activity.[1] The app's registration options for gender include male, female, and non-binary.[2]

Hily was initially released in August 2017.[3] According to TechCrunch, the app had 35,000 users during its closed beta stage in October 2017.[4] Hily later acquired additional users through a partnership with Snapchat.[5] In 2020, the app was reported to have 15 million of users. Currently has over 26 million of users worldwide.[6]

History

Hily was co-founded by Yan Pronin[4] and Alex Pasykov.[7] The concept for the app originated from Pronin's professional background in analytics and statistical modeling.[4] The app was designed to connect prospective partners based on similar interests, instead of geographic location and physical attractiveness.[8][9] On August 14, 2017, the app launched in the United States.[3] In March 2019, it was also released in the UK, Ireland, and France.[7]

In August 2019, the app was reported to have 5 million users and rank among the top three dating apps in U.S. consumer spending for the second quarter of 2019.[1][10]

Operation

Hily employs machine learning and statistical algorithms.[11] It analyzes data such as depth of dialogue, word choice, and mutual likes to identify profiles with a high probability for a match.[8] In August 2018, Aime Williams of FT Magazine commented that Hily's monitoring of users' verbal exchanges "takes things a step further" than competitor geosocial networking apps.[8]

The user platform requires account verification through live photo capture, uploading a photo of an official ID, or social media integration.[4]

Business model

Hily is distributed under a freemium business model.[1] The app is free to download and use, while features that are basic in other dating apps (such as limiting search to within 40km) are accessed via a paid subscription plan.[1]

References

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External links